!Being a Business MAN

Character - a value-driven professional

• add value to customers and the people we work with

• See Yourself as an economic investment on the open market
• give people a great return on their investment

• see youself as a hero on a mission, not a victim
• A hero rises up and succeeds against all challenges and oppressors
• Learn and get better, keep fighting
• Those who journey the farthest will arrive with the most strength.

• remain calm and de-escalate drama
• react a little under the level of drama a situation deserves

• accept feedback from you trust
• Choose people who have your best interests at heart
• Shedule meetigns in a repeating routine
• establish a routine set of questions
• have U seen me act unprofessionally?
• Have U noticed that I've been missing sth?
• What am I doing that I can improve upon?

• know the right way to engage in conflict
• conflict is not wrong; it's the by-product of progress
• try to remain calm and reasonalbe as you engage in conflict
• make statements that affirm and respect, even as you confront
• make the goal to move in a positive direction by collaborating with whomever you are talking

with about benefiting them and their career

• want to be trusted and respected more than liked
• Clear expectations
• focuses on the big picture, what's the goal of the team as a whole?
• Let them know and keep them accountability in a daily stand-up meeting
• Rewards for good performance
• once you explain the big picture and set clear individual expectations,

affirm the team is doing a good job, and challenge and support them to close performance gaps

• they take action to make those ideas happen
• make real things happen in the real world.

they do not let their best life get stuck in their imaginations

• they live in clarity
• we just don't wanna do the thing we need to do,

and so we choose confusion to avoid responsibility

• consufion is often our desire to avoid conflict and our unwillingness to take action

• If I were a different person, looking at my life from the outside, what would be the obvious right action to take?
• people pleasing, losing face, or fear if I do the right thing

• growth mindset and optimism

The Entrepreneurial Mindset

• Entrepreneurial mind
• seeing the world as a set of opportunities, not obstacles
• seeing problems to be solved, not barriers that limit
• being driven to create value for a broad set of stakeholders

and lifting the human condition

how a business really works like an airplane

• the body: overhead - the cost of doing business that is not related to product, marketing, or sales
• monitor the creeping expense of overhead
• question whether money is spent in the direct effort to make more money

• have to be lean, light, and efficient everywhere

• salaries, medical, rent, office supplies
• keep overhead as light as possible

• the wings: products and services
• everything you sell

• sell the products that are profitable and in demand

• the engine: Marketing
• a marketing budget
• a sales team

• Fuel: Capital and cash flow
• enough cash to operate your business
• accessible money in the bank is fuel in a business
• ask ourselves how this decision will affect cash flow in every decision

• Keep the business flying
• resistant to adding costs to overhead
• reports that reveal whether marketing and sales efforts are performing effectively
• profit margins are high enough
• increasing the efficiencyof production, sales, and marketing

communication

negotiation - Trust a proven process

• Always know whether you are in a competitive or collaborative negotiation
• Know what kind of negotiation mode the person you are negotiating with is in

• A competitive negotiator will not stop until they are sure you have lost
• they aren't interested in understanding what I wanted, only in getting what they wanted
• creating a false bottom to the negotiation
• make sure to let them know you won't be able to go any further and that's when they will feel as though they have won
• I let them know this was a lot of money and I would have to make a significant sacrifice to make it happen

• find out if there is anything you can offer your counterpart as a way of making the deal more satisfying and bringing it to a close
• understand that a negotiation is about more than just numbers;

it's about bringing somebody satisfaction at the end of the deal

• list "other benefits"
• ask yourself what other factors could be in play

• make the opening offer on the table for the rest of the conversation
• having information that adjusts the gravity of the negotiation

• Diversify your interest in an opportunity before you start negotiating to avoid being emotionally hooked
• split your interest, you gain leveraging power and also realize a scarcity mindset could cost you

Successful Negotiation

• TODO

• reference
• [Successful Negotiation](https://www.coursera.org/learn/negotiation-skills/home/info)

reference

• [Business Made Simple]
• [HBR Guide to Negotiating](https://book.douban.com/subject/27161116/)
• [Negotiation strategies](https://hbr.org/topic/subject/negotiation-strategies)
• [Improving Communication Skills](https://www.coursera.org/learn/wharton-communication-skills/home/week/1)
• [Success](https://www.coursera.org/learn/wharton-success/home/info)